Social media has become such an integral part of the marketing mix and with almost 2.34 billion people in the world connected through social media, this element of your business strategy cannot be ignored. Staying on top of best practices and upcoming changes is critical to making sure your company is taking full advantage of opportunities for your brand, as well as maintaining a professional appearance.
A good social media strategy will greatly increase your brand recognition and online presence. We work with your existing identity to promote your business image effectively across platforms.
The platforms that we offer:
We don’t need to tell you how important having a Facebook presence is. Just about everybody uses Facebook, making it one of the biggest platforms for businesses as well as individuals. Your Facebook page is a place where you can publicise your business name, address and contact details, and promote your products and services. We make use of Facebook to promote content, engage with your audience and steer traffic towards your website.
Twitter use by businesses has been growing faster than any other social network and is expected to grow at a faster rate in the near future. Twitter enables you to learn about current trends in your industry and by tracking what interests your client base in real-time, we can make recommendations on how to adjust or tweak all your marketing activities according to your customers’ reactions.
LinkedIn might not seem like the most obvious option for social media marketing but when used correctly it can be an incredibly effective tool. LinkedIn is especially useful if you cater for businesses rather than just the general public consumer. By using LinkedIn we can help you to tap into a pool of hugely influential users. Decision-makers, opinion leaders, and executives all make use of this platform and by releasing strategic content you can catch their eyes and get yourself noticed.
Instagram is such a fun platform and it’s great for business too. Over ⅓ of Instagram users have used Instagram to purchase a product online – with over 800 million users that’s a huge number. By making you more present on Instagram, we make you more present to all those potential customers. Our creative designs and copywriting will get your message out there and get you seen.
Why you should choose Veldfire Digital for your social media needs
At Veldfire Digital we are dedicated to staying up to date on the social sphere so that we can offer high-quality social media management services to grow communities for our clients and target the right audience. With our constant and consistent monitoring and reporting, our clients know that they can focus on the business, while we handle their social media.
Professional editing & design
Ideally, your social media should be driving traffic to your website with regular quality content, while also helping you build your own mailing list so you can reach your audience directly in their inbox. Sloppy spelling and tacky graphics can really hurt your brand’s image. We make sure that your posts are always perfectly edited and picture-perfect.
Engaging & original content
Setting up of new accounts
When you’re starting out setting up all your social media accounts might seem overwhelming. We can set up all your accounts for your with customised branded templates and cover images. We will also make sure you have full access to all your accounts so that you can manage them any time you want to.
We can manage or build all of your social media profiles and we stay well versed in the latest available tools, so we can customise a selection that fits your businesses goals. We can handle multiple accounts and manage them all from one easy location.
Custom easy-to-use templates
Making sure your social media profiles look good is a key factor when it comes to making you stand out. We can conceptualise and design elegant branded templates that you can use to promote your articles, special offers or latest events.
Effective social media packages
By handling outgoing messages in an intelligent and engaging way, we can help you to increase your brand and product awareness. We can build all of your social media profiles from the ground up or manage your existing profiles in a way that best complements your website and marketing efforts.
Veldfire Digital social media packages
Rather than directing traffic away to other pages and sites, we can create quality content that stays on message with your brand and drives potential customers to your business.
Can your business really afford to be without social media marketing?
If you really think you can ignore this type of marketing, you’re crazy! Over 2.6 billion people are currently using at least one social media platform and that number is expected to increase by 15 per cent to more than 3 billion people by 2021.
Read more on social media marketing
The rapid advancement in this field means that more people are now online, and the options presented to people are huge. This is where a good social media content strategy will come into play. People no longer appreciate direct sales on social media, this method can burn bridges with your audience and even end up getting you some bad press. Nowadays people want to be enticed with interesting images or videos before they get interested in what you are selling.
Why social media marketing is important
Your social media networks serve as the channels to communicate your brand’s image and product. This is why social media marketing is vastly important because it makes it easier for new customers to access your product while letting your brand be familiar and recognisable for customers that you already have. A strategic social media plan increases brand loyalty and every blog post, image, video or comment you share is a chance for someone to visit your website, which in turn leads to conversions.
Social media DIY or hire a manager?
While there are some benefits to both, the advantages of outsourcing social media management are far greater. Social media managers spend their whole day interacting with the various platforms so they tend to be more in touch with the nuances of the social media world than other individuals.
Read more on social media management
By staying on top of social media trends and constantly changing techniques, a good management service will help you get the best results. Hiring a social media manager can take your marketing to the next level while allowing you to focus on your business.
Reasons to hire a social media manager
There are plenty of reasons to hire a social media manager, here are some of the most compelling:
- Your time is precious and social media management can be time-consuming.
- With an experienced social media manager to manage your company’s online presence, your brand would be promoted in front of the right audience.
- Using professionals will help to promote your business online.
- Social media managers will make your customers feel heard, welcome, and important.
- Proper social media use can be an invaluable tool for small business owners to use to grow their income.
- Social media managers know how to create great content, where to find it and how to use it.
- A social media manager knows exactly how to track your performance and report on it.
- Social media managers know how to create a positive and active community for your brand.
- Working with a professional and building your online presence can give you a competitive advantage.
Social media is a business requirement rather than a trend and you will be able to get the best results by working with a social media manager.
Talk to us to see where we can help you boost customer engagement and increase sales leads.